This is refreshing to me. Budweiser has been telling us to “Drink Responsibly” for years, when they know for a fact that’s not their target market. It’s kinda disrespectful really. So I was happy when I came across the Four Loko Twitter page. I have no idea who drinks Four Loko’s anymore. I’m pretty sure that they’re meant to melt the faces off of high school kids. I know FOR A FACT that nobody is drinking Four Loko’s responsibly. And Four Loko doesn’t pretend to be something it’s not.
See. They know their demographic.
Good for you Four Loko. Keep to your roots. F them haters.